Privacy Policy

Effective Date: 15 January 2026

1. Information We Collect

1.1 Personal Information

When you submit forms on our website, we may collect the following personal information:

• Full name
• Email address
• Subject of inquiry
• Message content and any additional information you choose to provide

1.2 Automatically Collected Information

When you visit our website, we may automatically collect certain information about your device and usage patterns, including:

• IP address and geographic location
• Browser type and version
• Operating system
• Pages visited and time spent on pages
• Referring website addresses
• Date and time of visits

2. How We Use Your Information

We use the information we collect for the following purposes:

• Communication: To respond to your inquiries, comments, and requests
• Educational Content: To send you updates about AI developments in Canadian healthcare if you have subscribed
• Website Improvement: To analyze usage patterns and improve our website functionality and content
• Legal Compliance: To comply with applicable laws, regulations, and legal processes
• Security: To protect against fraudulent, unauthorized, or illegal activity

3. Legal Basis for Processing (PIPEDA Compliance)

As a Canadian organization, we process personal information in accordance with the Personal Information Protection and Electronic Documents Act (PIPEDA). We process your personal information based on:

• Consent: You have provided explicit consent when submitting forms
• Legitimate Interests: Processing is necessary for our legitimate interests in providing educational content and improving our services
• Legal Obligations: Processing is required to comply with legal requirements

4. Information Sharing and Disclosure

We do not sell, trade, or rent your personal information to third parties. We may share your information in the following limited circumstances:

• Service Providers: With trusted third-party service providers who assist in website operations, subject to confidentiality agreements
• Legal Requirements: When required by law, court order, or government regulation
• Business Transfers: In connection with a merger, acquisition, or sale of assets, with notification provided
• Protection of Rights: When necessary to protect our rights, property, or safety, or that of others

5. Data Retention

We retain your personal information only as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. Contact form submissions are retained for three years from the date of submission. Website analytics data is retained for two years.

6. Your Privacy Rights

Under PIPEDA and applicable privacy laws, you have the following rights regarding your personal information:

• Access: Request access to the personal information we hold about you
• Correction: Request correction of inaccurate or incomplete personal information
• Deletion: Request deletion of your personal information, subject to legal requirements
• Withdrawal of Consent: Withdraw your consent to processing at any time
• Data Portability: Request a copy of your personal information in a structured, commonly used format
• Objection: Object to processing of your personal information for certain purposes

To exercise these rights, please contact us at the information provided in Section 11.

7. Cookies and Tracking Technologies

Our website may use cookies and similar tracking technologies to enhance user experience. For detailed information about our use of cookies, please see our Cookie Policy.

8. Data Security

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include encryption, secure servers, access controls, and regular security assessments. However, no method of transmission over the Internet or electronic storage is completely secure, and we cannot guarantee absolute security.

9. Children's Privacy

Our website is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If you believe we have collected information from a child under 13, please contact us immediately, and we will take steps to delete such information.

10. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of these external sites. We encourage you to review the privacy policies of any third-party sites you visit.

11. Contact Information

If you have questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us:

12. Changes to This Privacy Policy

We reserve the right to update this Privacy Policy at any time. Changes will be posted on this page with an updated effective date. Continued use of our website after changes constitutes acceptance of the revised Privacy Policy. We encourage you to review this Privacy Policy periodically.

13. Complaints

If you believe your privacy rights have been violated, you may file a complaint with us using the contact information above. You also have the right to file a complaint with the Office of the Privacy Commissioner of Canada at www.priv.gc.ca.